At JB Brands Inc., we have established and continuously maintain strong relationships with our news media partners. In addition, we are experienced in planning and executing special events of all sizes to help our clients gain more visibility.


To promote the “good news” about our clients, we offer:

  • Dedicated support for developing story ideas and media pitches 

  • Drafting of press releases, FAQs, talking points and other media-related materials 

  • Personable interaction with news media on behalf of clients 

  • Detailed follow-ups of all media leads and inquiries 

  • Media relations support at events and interview coordination


In addition, we also manage instances when there is “bad news,” also known as Crisis Management.

Crisis activities may involve:

  • Short and long-term crisis planning 

  • Press conferences

  • Media statements 

  • Spokesperson and media trainings 

  • Personal follow-ups with reporters to clarify relevant details and show open communication